Activation Sales Development Representative II

location_on Remote · Posted Oct 23, 2026
Salary Range
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per year (USD)
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Hiring Company Verified Engineering Hub
Original Source
Instacart Greenhouse Board
No middleman fees
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About the Role

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events.

Overview

As we continue our fast growth, we are looking to add to our Sales Development Representative team within the Business Development group. We are hiring a class of Sales Development Representatives to join our Brand Partnerships team, generating new business opportunities for the company by identifying, contacting, and qualifying potential customers. In this role you will be managing leads through the sales pipeline by setting meetings, following up on leads, and tracking progress towards meeting sales goals. We are looking for someone who has excellent communication skills, a strong work ethic, and a proven track record of success in sales.

The Instacart Brand Partnerships Sales Development Representative (SDR) team exists to build relationships with Emerging-Scaled advertisers pre-activation. Through these relationships, SDRs help Emerging-Scaled advertisers to set up and launch successful ads campaigns.

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Key Technical Responsibilities

  • check_circle Develop and maintain strong relationships with advertisers, managing all aspects of the sales cycle.
  • check_circle Conduct a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment.
  • check_circle Create sales collateral, case studies, and custom 'stories' to effectively communicate the benefits of Instacart's platform to CPG advertisers.
  • check_circle Meet and exceed key performance indicators (KPIs), such as retention rate, revenue generated, and live advertiser percentage.
  • check_circle Utilize SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing.
  • check_circle Ensure accurate contact mapping within the book of business and track contact movement updates.
  • check_circle Engage active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands' businesses.
  • check_circle Identify opportunities to standardize materials and processes to provide high-quality support at scale.
  • check_circle Deliver an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution.
  • check_circle Collaborate with product teams to prioritize product improvements that assist in scaling ad products for small to medium-sized businesses.
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Prerequisites & Qualifications

  • check 1+ years of experience in a sales or business development role, preferably in the advertising and/or CPG industry.
  • check Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships.
  • check Proven track record of meeting or exceeding sales targets and KPIs.
  • check Excellent organizational and project management skills.
  • check Detail-oriented with a focus on accuracy and quality.
  • check Ability to adapt to a fast-paced and dynamic environment.
  • check Strong advertising industry knowledge and understanding of CPG advertising is a plus.
  • check Familiarity with CRM software (e.g., Salesforce) and sales engagement tools.
  • check Familiarity with leveraging AI to assist in sales processes and maximize efficiency.
  • check Experience working with and prioritizing a large book of business.
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About Instacart Greenhouse Board

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Instacart Greenhouse Board is a remote hiring entity operating within the United States technology and software sector, associated with Instacart's broader recruitment and organizational infrastructure. Instacart is a leading grocery technology company in North America, operating an online grocery shopping and delivery service that connects customers with retailers. The engineering and technology teams at Instacart build and maintain complex distributed systems, logistics platforms, machine learning models for recommendations and search, and scalable web and mobile applications.

Engineering Culture: As a component of Instacart's broader operational and recruitment ecosystem, the engineering and corporate culture emphasizes innovation, data-driven decision-making, and rapid scaling to meet consumer and retail demands. Instacart champions a remote-friendly work environment that values cross-functional collaboration, technical excellence, ownership, and inclusivity. Engineering standards focus on building robust, high-availability systems capable of handling real-time inventory and logistics across vast geographic networks.
Activation Sales Development Representative II
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