Skill Compatibility Diagnostics
Live technical match evaluated against role architecture & expected skills.
Consider reviewing the missing technical prerequisites before submitting your application.
Your skills are processed strictly in-memory and never saved to a database.
About the Role
GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100 trust GitLab to ship better, more secure software faster.
The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems.
An overview of this role
This position is 100% remote and will be based in the UK and Ireland. GitLab is looking for an enthusiastic and strategic Business Development Representative (BDR), German Speaking, to join our growing Sales team. As a BDR at GitLab, you get the opportunity to lead the initial outreach to targeted accounts working in conjunction with the Field and Digital Marketing teams as well as the Sales and Customer Success teams. In this role you'll leverage creative marketing and sales tactics to prospect and engage with multiple buyer personas and roles to introduce GitLab's AI-powered DevSecOps platform. You'll be responsible for generating qualified meetings and pipeline for GitLab's Sales organization.
Our BDRs come from a diverse background. Many have worked in closing roles previously or managed teams. We have an extensive onboarding and training program at GitLab and you'll be provided with necessary DevOps and GitLab knowledge to fulfill your role.
Key Technical Responsibilities
- check_circle Execute outbound prospecting initiatives to generate qualified meetings and pipeline in your assigned territory.
- check_circle Generate New Logo opportunities and Growth opportunities on existing customer accounts.
- check_circle Conduct high-level discovery conversations with target accounts to understand business needs, qualify opportunities, and create Sales Accepted Opportunities (SAOs).
- check_circle Meet or exceed monthly and quarterly BDR-sourced Sales Accepted Opportunity (SAO) targets (e.g., Stage 1 and Stage 3 opportunities) by consistently converting qualified prospects into opportunities.
- check_circle Research and prioritize target accounts using business and industry knowledge to identify key players, uncover compelling events, and develop tailored outreach strategies.
- check_circle Execute a multi-touch outreach cadence (call, email, social, etc.) to all prospects in your assigned territory using Outreach to maximize engagement and conversion rates.
- check_circle Manage, track, and accurately report all prospecting activities and pipeline in Salesforce to provide clear visibility into performance and forecast.
- check_circle Collaborate with Field, Corporate, and Digital Marketing, Sales, and Customer Success teams to build targeted account lists, campaigns, and call strategies. Attend regional marketing events to engage participants, generate leads, and drive qualified Sales Accepted Opportunities (SAOs).
- check_circle Document and continuously improve Business Development Representative processes in the GitLab handbook in partnership with your Business Development Manager. Mentor new BDR hires to help them ramp quickly and navigate key accounts.
Prerequisites & Qualifications
- check Fluency in German.
- check Previous tech industry experience in an outbound sales development role is required.
- check Positive and energetic phone skills, excellent listening skills, strong writing skills.
- check Ability to prioritize tasks, manage a high volume of outreach, and consistently follow through on prospecting activities.
- check Proven experience taking initiative, persisting through setbacks, and independently driving projects or activities through to successful outcomes.
- check Alignment with our values and working in accordance with those values.
- check Knowledge of business process, roles, and organizational structure.
- check Proficiency in using Salesforce, Sales Navigator, and Outreach or similar prospecting and sequencing tools.
- check The ability to travel for events such as trainings, team offsites, customer meetings, etc.
- check Proficiency in English, our company language, is required for effective communication.
About GitLab Greenhouse Board
Verified hiring organization details.
GitLab Greenhouse Board operates as a remote-first technology and software hiring entity based in the United States, facilitating recruitment processes aligned with GitLab's broader organizational standards.