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About the Role
Shape the Future of Inspiration in the Greater China Region
Pinterest is more than just a platform; it is a global destination where millions discover creative ideas and plan for their future. We are looking for a strategic and versatile Integrated Marketing Manager to join our Business Marketing team in Singapore. In this role, you will be the architect of our B2B marketing strategy for the Greater China region, bridging the gap between our innovative product offerings and the advertisers who rely on them to reach their audiences.
The Pinterest Business Marketing team thrives on agility and impact. We are looking for a hands-on leader who can navigate complex cross-functional landscapes, influence global stakeholders, and translate high-level business goals into actionable, localized marketing campaigns. If you are a B2B marketing expert with a passion for digital platforms and a knack for storytelling, we want to hear from you.
At Pinterest, we embrace a hybrid working model that prioritizes meaningful collaboration. You will have the opportunity to work alongside global sales partners, leveraging your expertise to drive revenue and shift advertiser perceptions in one of the world's most dynamic markets.
Key Technical Responsibilities
- check_circle Define and deliver the local marketing strategy for the Greater China Region, utilizing industry trends, competitor insights, and platform-specific data.
- check_circle Develop and own key initiatives aligned with global business marketing strategies, including industry marketing, content creation, trade media, and executive engagement.
- check_circle Create scalable processes to empower global sales partners in the region with consultation and strategic guidance.
- check_circle Collaborate with local and global teams to ensure global programs resonate effectively with local market needs.
- check_circle Measure the impact of marketing initiatives, adjusting strategies to ensure alignment with business goals.
- check_circle Manage budgets, timelines, and cross-functional resources to ensure successful project execution.
Prerequisites & Qualifications
- check 6-8 years of experience in integrated marketing, including previous work with resellers or agencies.
- check Strong proficiency in B2B marketing strategy and execution.
- check Proven experience in the Greater China region with a deep understanding of local media landscapes, digital platforms, and cultural insights.
- check Fluency in business Mandarin, Simplified Chinese, and English is mandatory.
- check Excellent organizational and project management skills with the ability to manage multiple stakeholders and deadlines.
- check Bachelor's degree in Marketing, Business, or equivalent professional experience.
- check Familiarity with social media advertising capabilities, with a specific focus on Pinterest preferred.
- check Basic analytical skills with the ability to derive actionable insights from data.
About Pinterest Greenhouse Board
Verified hiring organization details.
Pinterest Greenhouse Board is a hiring entity associated with Pinterest, a visual discovery engine and technology company that helps users find inspiration for their lives. Operating in the technology and software sector with a presence in Los Angeles, CA, this recruitment channel facilitates the sourcing and onboarding of talent to support Pinterest's core platform development, engineering initiatives, and business operations.