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About the Role
Reddit is a community of communities built on shared interests, passion, and trust, hosting the most open and authentic conversations on the internet. With over 100,000 active communities and approximately 130 million daily active unique visitors, Reddit represents one of the internet's largest sources of information.
KarmaLab serves as Reddit’s in-house creative strategy team and the creative engine behind the Global Sales Organization. KarmaLab helps brands engage on Reddit authentically while driving real business impact, partnering closely with Sales, Marketing, Product, and advertisers to develop compelling campaigns, creative strategies, and storytelling.
We are currently looking for a Creative Strategist to support our growing Media & Entertainment (M&E) and Retail business. In this hybrid role based out of Los Angeles, CA, you will shape creative strategies for advertisers and collaborate across Sales, Product, and Marketing teams to translate complex business challenges into culturally resonant ideas that drive meaningful performance.
Key Technical Responsibilities
- check_circle Lead the development of insight-driven creative strategies and campaign concepts that solve complex marketing challenges and help advertisers show up authentically on Reddit
- check_circle Serve as a trusted creative consultant and Reddit platform expert, developing a deep understanding of clients’ business needs and recommending solutions most likely to drive performance
- check_circle Partner proactively with Sales, Measurement, and cross-functional teams on pitches, RFPs, presentations, workshops, and strategic client engagements
- check_circle Develop strong relationships with agency and client creative decision-makers, influencing campaign development early in the planning process
- check_circle Turn successful work into repeatable strategies, frameworks, narratives, and best practices that can be adopted across multiple verticals and the broader KarmaLab team
- check_circle Navigate ambiguity and competing priorities independently, identifying the signals that matter and translating them into clear, actionable next steps
Prerequisites & Qualifications
- check 4+ years of experience in advertising, media, social, PR, or creative strategy
- check Deep understanding of Reddit, internet culture, and community-driven platforms, with the ability to translate that knowledge into effective client strategies
- check Experience building and pitching strategy-led presentations to clients using Google Slides
- check Exceptional storytelling, presentation, and communication skills for a range of internal and external audiences
- check Experience partnering with Sales, Measurement, and cross-functional teams to drive business growth
- check Ability to use research, market trends, client feedback, and campaign performance to inform creative recommendations
- check Experience supporting Media & Entertainment (M&E) and Retail advertisers with a focus on performance-driven growth strategies
- check A portfolio demonstrating insight-driven strategy, creative thinking, and measurable client impact
About Reddit Greenhouse Board
Verified hiring organization details.
Reddit Greenhouse Board serves as the hiring entity and recruitment portal for Reddit in Amsterdam, Netherlands. Reddit is a prominent social media and technology platform that hosts a vast network of online communities where users can share content, news, and discussions on a wide variety of topics.